Community Corner
π± Patch AM: See which new businesses just opened their doors in Capitola
You won't want to miss Santa Cruz Film Festival on the Capitola Patch calendar

Hello Capitola! Here's our latest buzz. Let's get into it. ☀️
In today's newsletter:
- See which new businesses just opened their doors in Capitola
Also on today's calendar: Santa Cruz Film Festival and 9 more events.
Today's riddle: What do you call a paper airplane that can't fly? 🤔 (Answer below!)
From our Partner
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- Wednesday: Clearing and warmer, with a high of 89 and low of 58 degrees. 🌶 Hot!
- Thursday: Clouds yielding to sun, temps: high: 80, low: 57.
- Friday: Partly sunny and comfortable, with a high of 71 and low of 59 degrees.
📰 News we're reading
• Santa Cruz County business filings: Week of Oct. 6 (lookout.co) — Capitola readers can see which new businesses just registered locally, including an Auto Spa on Capitola Avenue and two circus and aerial arts companies on 41st Avenue. The roundup also lists dozens of fresh ventures across Santa Cruz County, from wellness services to food businesses, offering a snapshot of local economic activity.
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📸 Around Capitola
Show off your photography skills and the sights around town! Click here to submit your Photo of the Day to Patch AM!
🗓 Upcoming Events in Capitola
Add your event to our calendar and newsletter!
★ Featured events ★
- Santa Cruz Film Festival →
Santa Cruz
11:00 am
Saturday October 17
Want to see your event featured? Click here!
Other local events
- Capitola Arcade →
Mercantile Arcade, Capitola
12:00 pm - Job Search Skills for the 55+ Folks →
Capitola Library, 2005 Wharf Road, Capitola
9:00 am - Parent Nest A Guided Play and Connection Series →
Santa Cruz Children's Museum of Discovery MOD, 1855 41st Ave #10, Capitola
10:00 am - Little Discoverer Fridays →
Santa Cruz Childrens Museum of Discovery – MOD, 1855 41st Ave, suite C-10, Capitola
10:30 am - Fireworks Extravaganza →
Capitola Wharf, Wharf Road, Capitola
8:00 pm - Beach Cleanup @ Capitola Beach →
Capitola Beach, 120 Monterey Ave, Capitola
9:00 am - Bingo Night for Save Our Shores at Cocoa Vino Capitola →
Cocoa Vino Capitola, 312 Capitola Ave, Capitola
7:00 pm - Spun at The Sand Bar →
The Sand Bar, 211 Esplanade, Capitola
7:30 pm - General Service District Meeting (Hybrid) →
Mid-County Senior Center, 829 Bay Ave., Capitola
7:30 pm - A Proper Autumn Tea →
Casa Serrano, 412 Pacific St, Monterey
3:00 pm - Free Online Webinar: Stabilize Before You Automate →
, Santa Cruz
12:00 pm
Thursday October 8
Friday October 9
Sunday October 11
Monday October 12
Wednesday October 14
Sunday October 18
Wednesday October 21
📣 Capitola Shout Outs!
Want to say something great about someone in town? Click here to submit your Shout Out to Patch AM! It's free!
Have we missed something on our calendar? Add an event yourself! As always, before attending confirm event details to ensure accuracy.
Thank you 👏👏👏 to these businesses for making Capitola PatchAM possible:
- Avalon Visions Center For Creative Spirituality — (831) 464-7245
- Illusive Comics & Games, LLC — (408) 985-7655
Click here to show your appreciation! 💚
Want to see your business here? Click here to connect with local customers.
💬 Chatter
What your neighbors are talking about on social media
- Capitola Village Halloween Parade, Sun Oct 25th
Calling all ghosts, goblins, boys and ghouls...join us for the annual Capitola Village Halloween Parade! Line up at 1:30pm in the lower Beach &… (Nextdoor Jewel Box) - Hello!
I am looking for someone to come in for 2-3 hours each day to help my 94 year old mother who lives on her own in Pleasure Point. She is sweet and… (Nextdoor Cliffwood Heights)
- In-Shape Family Fitness posted a job opening for Kid Zone Team Member in Capitola. Apply here.
- Spencer's posted a job opening for Assistant Store Manager - Spirit in Capitola. Apply here. You can search for other jobs near Capitola here.
🗞 Nearby News
Soquel
- El Barrio Oaxaqueño in Watsonville is serving customers (santacruzsentinel.com)
- Lily Belli on Food: Casalegno's reopening weekend; Cafécto food truck on the move; Village Foods' new partnerships (lookout.co)
- Santa Cruz Film Festival offers nearly 100 films screened over 5 days (santacruzsentinel.com)
Aptos
- Aptos Neighborhood Newsletter for Monday, Oct. 5 (lookout.co)
- Aptos Neighborhood Newsletter for Tuesday, Oct. 6 (lookout.co)
- Is Aptos' Isla Hardy, 16, the next big thing in women's competitive surfing? (santacruzsentinel.com)
Ok Capitola! So now you're in the loop about what's happening today. Thanks for reading, and see you in your inbox next time! Oh -- and if you like what you're reading, invite a friend to Patch AM!
-- The Patch AM Team
P.S. The answer to today's riddle: "What do you call a paper airplane that can't fly?" — Stationary (Thank you David H. for sending it in!)
Got a good riddle for PatchAM? Submit it here!
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